AREAS OF EXPERTISE

Content strategy: Develop content and creative strategies that are user-centric and drive results.

Problem solving: Figure out what the problems are and design solutions. (Sometimes, simply be a knowledgeable friend).

Creative direction: Guide the creative process to deliver impactful campaigns.

Team building: Foster collaboration and cohesion within teams.

Digital marketing: Leverage digital channels to reach and engage customers.

Consumer engagement: Foster meaningful interactions with target audiences.

Social media: Harness social platforms for brand promotion and audience engagement.

Storytelling: Captivate audiences with compelling narratives that educate and entertain.

Video and animation: Produce video and animated content to support business objectives. Experience with both long and short-form pieces.

Analytics: Use data-driven insights to optimize performance and discover blue sky space. Create content testing strategies to figure out the best way forward.

Display advertising: Create visually appealing ad campaigns with the right partners for maximum impact.

Web development: Build content with a keen focus on UX-based research and personas.

Interactive executions: Develop immersive content experiences.

eLearning: Design engaging educational content for online platforms.

Copywriting: Craft persuasive and compelling copy that is SEO friendly.

Consumer journeys: Map the ideal customer experience.

Experiential: Create memorable in-person experiences that connect with audiences.

Client management: Establish productive and fruitful relationships that drive business.

Editorial and content production: Manage the end-to-end content creation process and advocate best practices.

B2B and B2C: Experience in both business-to-business and business-to-consumer environments.

Leadership and mentoring: Guide, inspire and support team members to achieve their best.

Thought leadership: Consult leadership on trends, best practices and evolving content strategies.